Travel Planet – content marketing videos

The marketing department of the Travel Planet portal invited us to collaborate on a series of “Where to go on holiday in…” films on the subject of holiday travel. For each month of the year, we prepared one film describing where to go in that month – what the weather is like, whether there is a rainy season, etc. Due to the small budget of the project, we based the films on stock footage and voiceover recordings made in-house by our in-house voiceover artist. The videos worked well as a promotional tool for the portal. On YouTube alone, the videos have garnered nearly one million views and hundreds of comments.

On Vireo Media’s side was the preparation of the production based on the scripts received, that is:

  • technical and artistic consultation of the script
  • search for and purchase of suitable stock footage
  • editing of the 12 videos
  • design and production of animations
  • creation of voiceover recordings
  • post-production of images and sound

Travelplanet.pl is one of the largest online travel agencies in Poland. The website offers tours organised by dozens of travel agencies operating on the Polish tourism market.

Customer feedback:

Janusz is worth working with, I know what I am saying because I have been doing it for years. Both on the operator-operator line and as a client of Vireo Media. We have accumulated a lot of experience on our journey together, from reportage assignments to event coverage to content marketing campaigns. All with attention to image quality, timeliness and meeting the brief. On top of that, in a relaxed atmosphere and with an openness to unusual solutions. If you are looking for a companion for your filmmaking journey – Janusz is the right person.

Jakub Janz
Senior Marketing Specialist, Travelplanet.pl SA

 

 

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